โ Quality of enterprise
โ If entrepreneurs receive better education, better training, better experience, it can
improve the enterprise
Opportunity Cost
โ When we choose the best alternative, the next best alternative forgone is the opportunity cost
โ Relevance of opportunity cost in
โ Worker deciding whether to accept a new job
โ A worker in deciding whether to accept a new job would have to consider the
opportunity cost carefully. This is what he is giving up in terms of his current job.
This may include having a shorter distance to travel to work and good promotion
chances
โ Family deciding where to go for holiday
โ A family will consider where else it can go on holiday and what else it could do with
the time and money. For instance, the opportunity cost of a family holiday abroad
may be a holiday in the domestic economy or to purchase a second-hand car. Family
will weigh up the benefits of the choices, particularly the first and second choices.
โ An entrepreneur selecting which new product to launch
โ An entrepreneur will compare the expected area evenue, costs and profitability of a
number of products that could be launched. If a firm's resources are used to make
something else. If during the period of consideration, the prospects of the
proposed new product decline, the opportunity cost may become too high. In this
case the entrepreneur is likely to switch to the best alternative.
โ Production of economic goods
โ The production of economic goods involves the use of resources. This means that
they involve an opportunity cost. For instance, the factors of production that are
employed in the production of TV programmes cannot be used to educate university
students
Production possibility curve
โ A curve that shows the maximum output f 2 types of
products and combination of those products that can be
produced with existing resources and technology
โ A โ under consumption
โ D โ Maximum use of resources
โ X โ not enough resources to produce outside ppc, its
unattainable